Mraz: The avocado farmer
Jason Mraz at his organic farm and avocado orchard in Fallbrook, CA Feb 2012. Mandatory photo credit “Photo by Fred Greaves”
The Singer-songwriter, vegan and environmentalist has become a farmer! Jason Mraz delights us with his music but his lifestyle deserves a place in The Avocado Society.
The American artist has taken a complete… Continue reading
Booo! Avo-Halloween!
Halloween is here, candle-lit pumpkins, creepy costumes, and candies…
In its early days it was a party meaning “the end of summer” and was celebrated at the end of the harvesting season, matching up to fall’s solstice.
In Avocado Society we have switched pumpkins to avocados!
Let’s celebrate it with a terrifying avocado… Continue reading
The great meeting point of the industry, Fruit Attraction 2016
The International Trade Show for the Fruit and Vegetable Industry has been the meeting point with our European costumers and international providers. An event where we could bring out the new corporate image of Montosa and officially inaugurate “The Avocado Society”.
More than 58.000 professionals took a tour to the facilities, over the… Continue reading



